Social media
services
A strong social media strategy is essential for brands that want to stand out, connect, and grow online. Our social media services are built to do exactly that, combining data-driven planning, creative content, and consistent social media management to elevate your presence across every relevant platform.
Whether you’re looking to boost engagement, build a loyal community, or drive measurable business results, we deliver tailored solutions that help your brand reach its target audience and grow.
Social media strategy
A strong social media strategy is essential for brands that want to stand out, connect, and grow online. Our social media services are built to do exactly that, combining data-driven planning, creative content, and consistent social media management to elevate your presence across every platform.
Whether you’re looking to boost engagement, build a loyal community, or drive measurable business results, we deliver tailored solutions that help your brand perform at its best.
Social media management
Managing social media takes time, consistency, and expertise, so we can handle it all for you. We can oversee your platforms day-to-day, ensuring your brand stays active, aligned, and on-trend. This includes scheduling posts, monitoring engagement, responding to comments, and keeping your channels performing at their best.
Our proactive management ensures you maintain a strong, reliable presence that nurtures relationships and builds trust with your audience.
Content creation
Great social media relies on content that captures attention and inspires action. We create high-quality, on-brand content tailored to each platform, from eye-catching graphics and short-form videos to compelling copy that speaks directly to your audience. Every piece is crafted to tell your brand’s story, spark engagement, and support your wider social media strategy. With a steady flow of creative, consistent content, your channels stay fresh and your followers stay engaged.
Six reasons you should be investing in your social media strategy
+
Increased brand visibility
A focused social media strategy helps you reach the right people, expand your online presence, and get your brand in front of audiences that matter.
+
Stronger audience engagement
Consistent, valuable content builds meaningful interactions, helping you spark conversations, encourage feedback, and keep your community actively engaged.
+
Higher-quality leads
By reaching your ideal audience with the right messaging, social media becomes a powerful driver of traffic, enquiries, and leads.
+
Greater brand trust and credibility
Showing up consistently with authentic, educational content positions your business as an expert, boosting confidence and long-term loyalty.
+
Better customer insights
Social media provides real-time data on what your audience wants, likes, and responds to, helping you refine your wider marketing and product strategies.
+
Competitive advantage
A well-executed strategy and standout content set you apart from competitors, ensuring your brand stays relevant and memorable.
How we work together
1. Discovery call
We talk about your business, goals, ideal customers, and challenges.
2. Audit and insights
I review your social media presence, website, analytics, content, and competitors to identify gaps and opportunities.
3. Strategy and roadmap
I create a tailored social media plan that aligns with your business goals.
4. Implementation
I can deliver the work or guide your internal team to execute it.
5. Review and refine
We track what’s working and optimise over time for growth.
Why choose
Clicks & Tricks?
-
10+ years of hands-on experience across SEO, content creation, and marketing strategy.
-
Background working both agency-side and in-house for a range of industries, including tech, retail, e-commerce, pharmaceuticals, food & beverage, and more.
-
Former Marketing Manager for a £800m+ turnover company, leading a large team and delivering measurable growth.
-
A real doer, I don’t just create plans; I get things done.
-
Creative and insight-driven, always researching and trying new ways to reach and engage the right people.
-
Straightforward, collaborative approach, no jargon or fluff, just clear strategy and meaningful outcomes tailored to your business.
FAQs
What does a social media strategy include?
The social media strategy covers audience research, competitor analysis, platform recommendations, content themes, posting schedules, and growth opportunities. It provides a clear roadmap to help your business build a community, reach the right audience, and achieve measurable results.
Do you manage all of my social media channels?
Yes, the social media management service can cover as many platforms as you need, including Facebook, Instagram, LinkedIn, X, TikTok, and YouTube. Your package can be tailored to the channels that will deliver the greatest impact for your business.
How often will you post on my social media accounts?
Posting frequency is based on your goals, audience behaviour, and platform best practices. I’ll recommend a schedule during your strategy phase, typically ranging from 3-7 posts per week per relevant platform.
What type of content do you create?
I produce a wide range of content, including graphics, short-form video, carousels, captions, and thought-leadership posts. Everything is tailored to your brand’s tone, goals, and target audience. You can find out more about our content services here.
Can you help me grow my audience organically?
Absolutely. Through consistent posting, engaging content, community management, and strategic optimisation, we help you increase visibility and attract the right followers without relying solely on paid ads.
How long does it take to see results from social media?
Social media growth isn’t instant, but most businesses start seeing tangible results (such as increased engagement, reach, and traffic) within 8-12 weeks. Long-term growth happens with consistent strategy and high-quality content.
Do I have to be involved in the day-to-day management?
Not unless you want to be. We handle everything, including scheduling, engagement, and optimisation. You simply approve content in advance and let us take care of the rest.
Do you offer paid social advertising?
Paid social ads can be highly effective for reaching your target audience and nurturing them into more qualified leads. I can incorporate paid social into your strategy, including planning campaigns, creating assets, managing budgets, and reporting on performance to help you reach new, targeted audiences.
How do you measure success?
We track key metrics such as engagement, reach, follower growth, clicks, and conversions. We provide clear monthly reports so you can see exactly how your social media is performing and how we can optimise.